Have you ever felt something when seeing a logo? Strong brands elicit both recognition and connection with consumers via their logos. The best ones make people feel that way, making them recognizable to those who see their logos over time.
This doesn’t have to apply solely to large, multinational companies either. Even smaller, family-run businesses can benefit from powerful custom graphics. If you elicit these same responses of connection in your local community, customers are more likely to view your business as a staple and are more likely to visit. Familiarity is a powerful tool. They’re more likely to recommend your business to newcomers and people visiting the community too!
How Custom Graphics Bring Awareness
Dimensional Logo Signs
Three-dimensional signs are the perfect way to create a lasting impression with your customers. Dimensional signage is a vivid and tangible way to showcase who you really are, which will then translate into how people perceive your business by association.
Translucent and transparent vinyl is the perfect material for window graphics for any business storefront because it’s easy to use, highly visible during the day or night hours, and offers a variety of options. Translucent vinyl is great when you want your graphic to be seen clearly at all times without being too distracting. Meanwhile, transparent vinyl provides an eye-catching display that draws attention inside, whether it’s day or nighttime.
Custom vehicle wraps are the most cost-effective form of advertising because they have a very low cost per thousand impressions (around 48 cents per impression, on average), and 10 million impressions can be achieved annually. Or, if you prefer, you can think of it as 30,000 to 70,000 impressions per day, even when the vehicle is simply parked!